TBG Group works with Hintel to provide recruitment support for their growing estate agency client.
Hintel are a specialist recruitment outsourcing firm dedicated to the property industry.
Hintel was built with the aim of simplifying the improvement of your recruitment function. As a DeverellSmith business, Hintel share the same belief in people, and have a commitment to putting in place innovative solutions, that deliver.
Hintel contacted TBG Group for assistance in the recruitment process for one of their growing estate agency clients – Mr & Mrs Clarke.
Campaign Objective and Project Background
TBG Group Worked closely with the Managing Director of Hintel, Pete Shepard, to prospect and build a pipeline of suitable candidates for their estate agency client – Mr & Mrs Clarke.
Services Provided:
TBG Group worked closely with the Managing Director of Hintel, Pete Shepard, to prospect and build a pipeline of suitable candidates for their estate agency client – Mr & Mrs Clarke.
Mr & Mrs Clarke are a growing Franchise estate agency, established by Paul and Alex Clarke in 2015. As of 2022, Mr and Mrs Clarke are now a part of the Belvoir Group PLC and are looking to grow on their franchises around the UK. The Belvoir Group spans 439 offices across six brands, with specialisms in residential lettings, sales, property management and property-related financial services.
TBG Group were given the task of searching for suitable candidates that exhibited all the right skills required for a successful career within the estate agency world and once established interest, booking them in for one-to-one video calls with Paul Clarke, the MD of Mr & Mrs Clarke.
Once TBG Group established a suitable potential candidate, TBG Group would phone the candidate to establish their interest in the role, and if it was something that was of interest, TBG Group would book a “Calendly” meeting between said candidate, and Paul Clarke of Mr & Mrs Clarke.
These discussions allowed Paul Clarke the opportunity to get a feel for the candidate and for him to pitch his business proposition.
TBG Group worked closely with the Managing Director of Hintel, Pete Shepard, to prospect and build a pipeline of suitable candidates for their estate agency client – Mr & Mrs Clarke.
Mr & Mrs Clarke are a growing Franchise estate agency, established by Paul and Alex Clarke in 2015. As of 2022, Mr and Mrs Clarke are now a part of the Belvoir Group PLC and are looking to grow on their franchises around the UK. The Belvoir Group spans 439 offices across six brands, with specialisms in residential lettings, sales, property management and property-related financial services.
TBG Group were given the task of searching for suitable candidates that exhibited all the right skills required for a successful career within the estate agency world and once established interest, booking them in for one-to-one video calls with Paul Clarke, the MD of Mr & Mrs Clarke.
Once TBG Group established a suitable potential candidate, TBG Group would phone the candidate to establish their interest in the role, and if it was something that was of interest, TBG Group would book a “Calendly” meeting between said candidate, and Paul Clarke of Mr & Mrs Clarke.
These discussions allowed Paul Clarke the opportunity to get a feel for the candidate and for him to pitch his business proposition.
Project execution
TBG Group worked with Hintel to provide a calling campaign, consisting of one full day’s dialling each week with the objective of securing one-to-one appointments for Paul Clarke at Mr & Mrs Clarke.
Calling days were completed each Friday and regular meetings were held with the client throughout the duration of the campaign to feedback results and speak about new approaches.
The campaign consisted of, but was not limited to the following activity:
- Outbound dialling (Introductory/discovery calls)
- Handling inbound calls
- Email marketing
- Appointment setting
The aim of the campaign was to pass over and secure as many appointments as possible for Paul Clarke, so that he can discuss his proposition with ideal candidates to grow his franchises. Using both data obtained from public domain, and data provided by the client, TBG Group were successful in providing high quality appointments back to Paul Clarke, as well as gaining valuable market intelligence for future use to Hintel.
This process involved TBG Group making the initial phone call into a prospective candidate, once establishing interest, TBG Group would send information to the candidate for them to review and would arrange a follow up call the next week, to discuss the information in further detail. This information was sent from an email address domain reflecting our client and was managed entirely by TBG Group.
Once the follow up call was made, TBG Group would establish the strength of the opportunity – and if suitable, TBG Group would arrange the “Calendly” discussion with the candidate and Paul Clarke.
Project execution
TBG Group worked with Hintel to provide a calling campaign, consisting of one full day’s dialling each week with the objective of securing one-to-one appointments for Paul Clarke at Mr & Mrs Clarke.
Calling days were completed each Friday and regular meetings were held with the client throughout the duration of the campaign to feedback results and speak about new approaches.
The campaign consisted of, but was not limited to the following activity:
- Outbound dialling (Introductory/discovery calls)
- Handling inbound calls
- Email marketing
- Appointment setting
The aim of the campaign was to pass over and secure as many appointments as possible for Paul Clarke, so that he can discuss his proposition with ideal candidates to grow his franchises. Using both data obtained from public domain, and data provided by the client, TBG Group were successful in providing high quality appointments back to Paul Clarke, as well as gaining valuable market intelligence for future use to Hintel.
This process involved TBG Group making the initial phone call into a prospective candidate, once establishing interest, TBG Group would send information to the candidate for them to review and would arrange a follow up call the next week, to discuss the information in further detail. This information was sent from an email address domain reflecting our client and was managed entirely by TBG Group.
Once the follow up call was made, TBG Group would establish the strength of the opportunity – and if suitable, TBG Group would arrange the “Calendly” discussion with the candidate and Paul Clarke.
Results
TBG Group saw successful results at the end of the campaign, providing a high number of qualified opportunities to Hintels client, Mr & Mrs Clarke, one of these appointments resulting in the opening of the first Mr & Mrs Clarke franchise in Scotland!
Results
TBG Group saw successful results at the end of the campaign, providing a high number of qualified opportunities to Hintels client, Mr & Mrs Clarke, one of these appointments resulting in the opening of the first Mr & Mrs Clarke franchise in Scotland!
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Get in touch
Whatever your query is – we’re here to help. Speak to our experienced team by submitting a form below.
