Email Marketing, Lead Generation & Appointment Setting Campaign – WestSpring IT

WestSpring IT - Case Study

WestSpring provide a first-class professional service to their
clients while building strong and friendly relationships with
them

At WestSpring quality is everything. WestSpring IT only ever use the products and systems of the highest quality to ensure that all our clientbase only ever get the very best. We are constantly evolving, reviewing and enhancing our service offering.

Based in Bristol, Wiltshire, WestSpring IT support clients in and around the surrounding area to ensure that our service is both local and personalised to each client including:

  • Managed IT Support
  • Cloud Services
  • IT Consultancy
  • IT Procurement
  • Security Services
  • Technical Reviews

Campaign Objective and Project Background

The challenge was finding enough time focus on generating and developing quality leads with sales ready prospects – with WestSpring’s skill and specialism being better spent on servicing existing clients. And so they needed someone who would understand their proposition, their goals and who would work with them as their UK marketing team. Understanding and gaining valuable business intelligence in the process; clearly reporting findings and ultimately find them new opportunities and leads they didn’t have time for.

WestSpring-Logo

Services Provided:

Appointment Setting

Quality, qualified appointments created with your key decision makers by engaging in intelligent, open and honest, non-scripted conversations.
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Appointment Setting

Quality, qualified appointments created with your key decision makers by engaging in intelligent, open and honest, non-scripted conversations.
Learn More

Email Marketing

Consistent, intent-driven E-mails to existing or pre-brought datasets accompanied with detailed reporting segments outlining areas for refinement before the next E-mail send.
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Email Marketing

Consistent, intent-driven E-mails to existing or pre-brought datasets accompanied with detailed reporting segments outlining areas for refinement before the next E-mail send.
Learn More

Lead Generation

Engage with the correct decision maker at their level to establish opportunities within your chosen sector. We use intelligent non-scripted conversations to maximise your success rate and dramatically increase ROI.
Learn More

Lead Generation

Engage with the correct decision maker at their level to establish opportunities within your chosen sector. We use intelligent non-scripted conversations to maximise your success rate and dramatically increase ROI.
Learn More
"Working with TBG Group has been great! They have listened to our needs and have worked with us to understand our business challenges and goals. Over the last 4 months they have begun to build a sales pipeline of strong leads and opportunities and report back valuable business intelligence findings’’
Jason Small & Phil Carter
Owners - WestSpring IT
"Working with TBG Group has been great! They have listened to our needs and have worked with us to understand our business challenges and goals. Over the last 4 months they have begun to build a sales pipeline of strong leads and opportunities and report back valuable business intelligence findings’’
Jason Small & Phil Carter
Owners - WestSpring IT

Project execution

Combining a 4-month focused marketing strategy which incorporated email marketing, digital marketing and telephone marketing, TBG Group have secured several meetings and a robust sales pipeline; thus creating brand awareness for WestSpring IT.

Project execution

Combining a 4-month focused marketing strategy which incorporated email marketing, digital marketing and telephone marketing, TBG Group have secured several meetings and a robust sales pipeline; thus creating brand awareness for WestSpring IT.

Results

TBG Group have secured several meetings and a robust sales pipeline; thus creating brand awareness for WestSpring IT.

Results

TBG Group have secured several meetings and a robust sales pipeline; thus creating brand awareness for WestSpring IT.

Get in touch

Whatever your query is – we’re here to help. Speak to our experienced team by submitting a form below.

Get in touch

Whatever your query is – we’re here to help. Speak to our experienced team by submitting a form below.

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