Lead Generation

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Don't let valuable opportunities slip through the cracks. We specialise in connecting you with high-quality leads.

Whether you’re a startup, small business, or enterprise, we have the expertise and resources to deliver the leads you need to fuel your growth.  We provide business leads that are qualified for the appropriate stage in your sales process, while working to the highest standards of quality, and guaranteeing an excellent ROI.

During these conversations regarding your business service offering or products we naturally extract Business Intelligence which can range from a general overview of the company to very specific and focused details depending on your objectives which will resulting in qualified leads or future opportunities being identified which you can add to your business development pipeline.

We focus on delivering both Marketing Qualified Leads (MQL) and Sales Qualified Leads (SQL). We understand that not all leads are created equal:

With our MQL leads, you’ll receive a steady stream of prospects who have shown genuine interest in your products or services. These leads have engaged with your marketing campaigns, visited your website, and demonstrated a willingness to learn more. By focusing on MQLs, we ensure that you’re connecting with individuals who are more likely to be receptive to your offerings, saving you time and effort with future pipeline development and nurturing campaigns.

We also deliver SQL leads – leads that have been vetted and qualified as ready for direct sales engagement. These are prospects who have expressed a strong intent to purchase, demonstrated a clear need for your solution, and have the budget and authority to make buying decisions. By providing you with SQL leads, we enable your sales team to prioritize their efforts and close deals more efficiently.

Don't let valuable opportunities slip through the cracks. We specialise in connecting you with high-quality leads.

Create Demand

We achieve thousands of customer and client calls every week, delivering countless qualified sales leads into our clients pipelines.

Client Nurturing

Over the course of days, weeks, or even months, we create and maintain a relevant pipeline of high-value leads and prospects for your business.

Lead Quality

Thorough lead qualification results results in high lead conversion.  At The TBG Group, we pride ourselves in the delivery of high quality leads that have an excellent conversion rate, delivering new business to your company.  

Calls are recorded

All of our calls are recorded and we can supply a copy of the call recording with every lead delivered ensuring full continuity in the sales journey.

Neither “cost per lead” nor “cost per result” applies to how we operate. We charge by the hour because we believe that charging by the hour gives our clients a better return on their investment. An agency may be encouraged by a pay-per-lead business model to concentrate primarily on current lead volume.

We offer a fully managed solution for our hourly fee, which includes everything normally needed to support an active engagement, including your agents’ time, all telephone costs, data cleansing, call recordings, a dedicated Account Manager and a campaign insights report.

hands-shaking

Get in touch

Our team is ready to discuss your requirements, understand your goals, and create a customised campaign that will drive tangible results. Contact us now! 

hands-shaking

Get in touch

Our team is ready to discuss your requirements, understand your goals, and create a customised campaign that will drive tangible results. Contact us now! 

Don't let valuable opportunities slip through the cracks. We specialise in connecting you with high-quality leads.

Whether you’re a startup, small business, or enterprise, we have the expertise and resources to deliver the leads you need to fuel your growth.  We provide business leads that are qualified for the appropriate stage in your sales process, while working to the highest standards of quality, and guaranteeing an excellent ROI.

During these conversations regarding your business service offering or products we naturally extract Business Intelligence which can range from a general overview of the company to very specific and focused details depending on your objectives which will resulting in qualified leads or future opportunities being identified which you can add to your business development pipeline.

We focus on delivering both Marketing Qualified Leads (MQL) and Sales Qualified Leads (SQL). We understand that not all leads are created equal:

With our MQL leads, you’ll receive a steady stream of prospects who have shown genuine interest in your products or services. These leads have engaged with your marketing campaigns, visited your website, and demonstrated a willingness to learn more. By focusing on MQLs, we ensure that you’re connecting with individuals who are more likely to be receptive to your offerings, saving you time and effort with future pipeline development and nurturing campaigns.

We also deliver SQL leads – leads that have been vetted and qualified as ready for direct sales engagement. These are prospects who have expressed a strong intent to purchase, demonstrated a clear need for your solution, and have the budget and authority to make buying decisions. By providing you with SQL leads, we enable your sales team to prioritize their efforts and close deals more efficiently.

Don't let valuable opportunities slip through the cracks. We specialise in connecting you with high-quality leads.

Create Demand

We achieve thousands of customer and client calls every week, delivering countless qualified sales leads into our clients pipelines.

Client Nurturing

Over the course of days, weeks, or even months, we create and maintain a relevant pipeline of high-value leads and prospects for your business.

Lead Quality

Thorough lead qualification results results in high lead conversion.  At The TBG Group, we pride ourselves in the delivery of high quality leads that have an excellent conversion rate, delivering new business to your company.  

Calls are recorded

All of our calls are recorded and we can supply a copy of the call recording with every lead delivered ensuring full continuity in the sales journey.

Neither “cost per lead” nor “cost per result” applies to how we operate. We charge by the hour because we believe that charging by the hour gives our clients a better return on their investment. An agency may be encouraged by a pay-per-lead business model to concentrate primarily on current lead volume.

We offer a fully managed solution for our hourly fee, which includes everything normally needed to support an active engagement, including your agents’ time, all telephone costs, data cleansing, call recordings, a dedicated Account Manager and a campaign insights report.

Get in touch

Contact us today to learn more about our lead generation services and how we can tailor a solution that aligns with your unique business objectives. Let’s unlock the full potential of your sales pipeline together!

Get in touch

Contact us today to learn more about our lead generation services and how we can tailor a solution that aligns with your unique business objectives. Let’s unlock the full potential of your sales pipeline together!

Read our case studies

Explore our other Telephone Marketing Services

appointment-setting

Appointment Setting​

Quality, qualified appointments created with your key decision makers by engaging in intelligent, open and honest, non-scripted conversations. We will fill your diary with genuine, interested prospects.

Compliance Checks

A robust Treating Customers Fairly (TCF) and Consumer Duty compliance Programme that assists large financial institutions maintain demonstrable evidence of putting customers first.

appointment-setting

Appointment Setting​

Quality, qualified appointments created with your key decision makers by engaging in intelligent, open and honest, non-scripted conversations. We will fill your diary with genuine, interested prospects.

Compliance Checks

A robust Treating Customers Fairly (TCF) and Consumer Duty compliance Programme that assists large financial institutions maintain demonstrable evidence of putting customers first.

lead-generation

Lead Generation

Engage with the correct decision maker at their level to establish opportunities within your chosen sector. We use intelligent non-scripted conversations to maximise your success rate and dramatically increase ROI.

data-build

Data Build

Gathering data specific to the target audience of a business and employ various criteria such as demographics, industry, location, and interests to create highly targeted contact lists. 

lead-generation

Lead Generation

Engage with the correct decision maker at their level to establish opportunities within your chosen sector. We use intelligent non-scripted conversations to maximise your success rate and dramatically increase ROI.

data-build

Data Build

Gathering data specific to the target audience of a business and employ various criteria such as demographics, industry, location, and interests to create highly targeted contact lists. 

data-cleanse

Data Cleanse​

Our agents have extensive experience in conducting telephone-based data cleansing, profiling and enhancement work for our clients across a wide range of both consumer as well as B2B sectors in the United Kingdom and overseas. 

data-enrichment

Data Enrichment

Using legacy data, newly sourced lists, online-research, fresh build, or a combination of all, our team can create high-quality, cleansed, profiled data for your sales and marketing initiatives and programs.

data-cleanse

Data Cleanse​

Our agents have extensive experience in conducting telephone-based data cleansing, profiling and enhancement work across a wide range of both consumer and B2B sectors in the UK and overseas. 

data-enrichment

Data Enrichment

Using legacy data, newly sourced lists, online-research, fresh build, or a combination of all, our team can create high-quality, cleansed, profiled data for your sales and marketing initiatives and programs.

company-profiling

Company Profiling

Create in-depth understanding of your chosen companies from key members of staff, gain market knowledge, buying cycles, future plans, pain points, current suppliers and how best to approach for their business.

contact-nurturing

Contact Nurturing

Build relationships with Senior members (CEO’s, MD’s etc) of an organisation over a longer period due to their buying cycles and keep warm prospect leads warm until there is an sales opportunity to move forward.

company-profiling

Company Profiling

Create in-depth understanding of your chosen companies from key members of staff, gain market knowledge, buying cycles, future plans, pain points, current suppliers and how best to approach for their business.

contact-nurturing

Contact Nurturing

Build relationships with Senior members (CEO’s, MD’s etc) of an organisation over a longer period due to their buying cycles and keep warm prospect leads warm until there is an sales opportunity to move forward.

event-marketing

Event Marketing

Fill exhibitions, conferences, seminars and webinars with interested prospects. We can handle with the creation and supplying of event marketing material as well as generating awareness in advance.

surveying

Surveying

Open dialogue in a polite, professional and efficient manner to go through your survey in the volumes you want. Full reporting back with all intelligence gained, any patterns and further relevant information.

event-marketing

Event Marketing

Fill exhibitions, conferences, seminars and webinars with interested prospects. We can handle with the creation and supplying of event marketing material as well as generating awareness in advance.

surveying

Surveying

Open dialogue in a polite, professional and efficient manner to go through your survey in the volumes you want. Full reporting back with all intelligence gained, any patterns and further relevant information.

data-sourcing-broking

Data Sourcing/Broking

We will work with you to understand your exact dataset needs and then leverage our network of trusted data providers to obtain the best suited purchased data to match your campaign needs.

sms-marketing

SMS Marketing

We will work with you and ensure that everything is taken care from launching and optimising your first campaign to helping to formulate an on-going message strategy or cross-channel strategy.

data-sourcing-broking

Data Sourcing/Broking

We will work with you to understand your exact dataset needs and then leverage our network of trusted data providers to obtain the best suited purchased data to match your campaign needs.

sms-marketing

SMS Marketing

We will work with you and ensure that everything is taken care from launching and optimising your first campaign to helping to formulate an on-going message strategy or cross-channel strategy.

customer-service-agent

Inbound/Outbound Customer Service

Flexible inbound and outbound phone-based customer service solutions that address customer demand and manage response for businesses of all sizes, across all sectors.

customer-service-agent

Inbound/Outbound Customer Service

Flexible inbound and outbound phone-based customer service solutions that address customer demand and manage response for businesses of all sizes, across all sectors.